Eyetrepreneur

Make A Private Label Frame Line

Episode Summary

Why buy private label to sell in your practice or store? Same quality frames, 70%+ discount than full-priced frames sold to you from frame reps, made in same factories as your favorite independent frame lines, design your own with an artist or choose from pre-made shapes and colors.

Episode Notes

Reasons to buy private label:

• Cut your cost of goods on frames by 70%
• Stop wasting time meeting with frame reps
• Stop wasting money on shipping frames all the time to your office
• Buy better quality at lower prices
• Prevent yourself from being shopped online for cheaper
• It's fun to design your own collection

In This Episode:

[5:41] Guests introduction.
[7:21] Eckhard Wirtz.
[9:07] Richard Keating.
[21:23] Frame licensing.
[31:27] Private label.
[35:40] Making your own frames.
[37:05] Custom frames pricing.
[37:19] Lead time and minimum order quantity.
[46:44] Cost per piece.
[50:55] Materials and where the frames are made.
[55:16] Creating your own warranty.
[1:16:26] Country of origin on the frame.

Resources:

https://eyetrepreneur.com/create-private-label-frame-line/

Perry's consulting business: eyerockit.com

Perry's e-book: eyerockit.com/ebook

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