The story of how 2 NYC doctors created a frame line to compete against the ever-changing market with forces like Warby Parker and other discounters' downward pressure.
Vernon Gantry was created 5 years ago by NYC doctors Scott Tisdale and Pauline Leong, both of who co-own a private practice together in Long Island City. Warby Parker infiltrated the NYC market hard at one time and they went on a mission to create a safety net around their optical sales.
Learn about $19 wholesale frames you can sell in your office for 5-10x markup and why wholesale brands may be ripping you off.
By eliminating the sales reps, licensing fees and advertising costs that are often employed by traditional eyewear companies, they are able to manufacture and distribute high-quality frames at a fraction of the cost to independent doctors and opticals only.
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