Eyetrepreneur
Ideas 11-20, practice improvement tips
Episode Notes
Ideas 11-20, actionable items to improve your practice today. Perry's off-the-cuff recommendations.
- Update your outside building signage. LED sign makes the difference. Old signs = old crappy business
- Fire your complaining staff member...they suck the energy out of everyone.
- Consult ABB Contact Lens Monitor publication to determine if your CL prices are too low.
- Clean your carpet at least bi-annually! Hire a pro.
- Outsource your insurance billing....for $40,000+ dollars a company can do it better and cheaper.
- Consider selling to private equity if your practice is $850,000 + in gross charges...don't be stupid, at least check the value before saying NO.
- Don't let a frame rep stuff you with frames. Be in control. You determine when they get an appointment and not based on the schedule they want.
- If you are a staff member and something bothers you, speak up. Nobody can read your mind, everybody just observes you are acting weird/pissed off.
- Iron your clothes, looks matter in sales.
- Invite your friends to this group so they can read the next 80 ideas I'll be delivering.
Example of great signage
Contact lens price monitoring tool (must be a subscriber of platform)
Make money on vision plans E-book sponsored by PracticePal.io